Hadrian’s Coffee and Deli

THE BRIEF

A major development in Birmingham led to the client requesting a CG record of a large modern coffee shop space along with other amenities for the residential apartments attached above.

THE SOLUTION

Still Image Creation and Animations.

For such a large development we recommended still images and a full area animation. Animations can showcase a large amount of space relatively quickly, more than still images, of which it would take a considerable amount to cover the area.

THE RESULTS

For this project we used a new 3D programme called Twinmotion. This is a real-time visualisation tool that allows us to quickly produce high quality images and animations. Traditionally, CG imagery production can be a long process, but Twinmotion has been specially designed to bypass this and give the illustrator more immediate feedback. The still image rendering process is almost instant instead of hours, and animations take only minutes rather than days to output.

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Dalton Pump House

THE BRIEF

Until the enormous and lengthy refurbishment of this impressive 19th-century water pumping house was completed, the client had no visual representation with which to facilitate bookings, so they approached Space VR to create some internal 3D renders to show potential customers what the two main areas would eventually look like.

THE SOLUTION

CGI Still Images

Due to time constraints, we needed to produce some visual renders as quickly as possible, so we advised the client to go with still images of the main areas. From our long experience we could accurately give the client a delivery date which helped them plan the commencement of their marketing strategy.

THE RESULTS

This was a wonderful project to work on. The rustic materials and textures of the main reception gallery starkly contrast with the heavy industrialist feel of the pumping house ceremony room, and I think shows our flexibility and adaptability to bring two such different areas to life when time was a factor.

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Ramside Hall

THE BRIEF

These self-contained, luxury ‘treehouse’ accommodations needed multiple visual outputs to fully showcase all facets of the property. The clients needed marketing images for their online presence, so we advised a broader package of still images and animations fitting for such a striking development.

THE SOLUTION

CG Still Images and CG Animation

As the properties are regularly booked for a constant period of time, we felt it important to show time of day variations of what could be expected. The outside terraces were also important to visualise as they add to the desirability of the properties. Because of its wonderful forest setting we felt it important to show the site in its entirety, so an animation was also commissioned visualising the approach, aerial views, and populated with characters and leisure equipment.

THE RESULTS

While the interior and exterior images were created using our usual software pipeline, this was the first project creating animations for which we used brand new architectural visualising programmes custom designed for rapid production and photorealism. Animations are often a very labour-intensive time heavy output, but this new technology produces breath taking imagery in a fraction of the time traditionally required. Altogether, the visual outputs create a solid, complete picture of these magnificent hospitality properties that made a marketing strategy available months before the construction was completed.

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Lancastrian Suite

THE BRIEF

This much loved and much utilised premises underwent a huge re-design and upgrade to a multi-use function room complete with cutting edge lighting rig design. We were requested to produce an all-encompassing visual report of the interior and exterior spaces paying specific attention to the exterior lighting design which was colour changeable.

THE SOLUTION

CG Still Imagery

Using our vast asset library, we were able to quickly set out the interior setting with relative ease, leaving most of the time to reflect accurately the specialist lighting effects. For the exterior we once again were able to give the client a choice of coloured lighting impressions in a matter of hours rather than days due to the advanced postproduction technique, allowing us to keep our costs extremely competitive yet at the same time delivering considered and accurate renders.

THE RESULTS

The exterior images inspired the client to further their thoughts on continuing the colour changing neon themes to other projects in their portfolio. 3D modelling software has become so usable that even major changes to the design may not impact on the creation time of the visual imagery at all. Space VR feels confident in giving its clientele a continuing advancing level of imaginative and cost effective visual outputs.

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